Project context
Fundacja Morusek needed a warmer and more credible online presence for people who want to help, adopt, donate or understand the foundation’s work. The priority was simple: make the website clearer, calmer and easier to trust.
What was improved
- A clearer homepage structure for visitors who want to understand the foundation, help, adopt or donate.
- More emotional but controlled presentation of the foundation mission, without making the page feel chaotic.
- Clearer support sections with calmer calls to action and better explanation of how donations help.
- Multilingual structure for Polish, English and German visitors.
- More consistent footer, navigation, adoption paths and visual rhythm across pages.
- Cleaner trust signals around help options, foundation context and public communication channels.
Key website decisions
The design needed to feel warm and human without losing credibility. The page uses a calm structure, clear help paths, a soft visual hierarchy and restrained calls to action instead of aggressive donation messaging.
Result
A calmer website that helps visitors understand the foundation faster, choose how they want to help and move toward adoption or donation without feeling lost.
Client words
“The Morusek Foundation website is beautiful, modern, clear and very intuitive. Everything is logically structured, works without issues and makes a strong visual impression. Full professionalism, great commitment and a strong sense of aesthetics.”
Wiola Kurszewski
Facebook recommendation
“Thank you very much for creating our website. We truly appreciate that the project was delivered pro bono — it is a great support and real help in our daily work. Thanks to the website, we can reach people interested in helping animals in Poland and abroad. We are very grateful for the commitment and professional approach to the project.”
Morusek Foundation
Official Facebook comment